Our purpose
Acting together, responsibly.
Alongside our teams, customers, and partners, we work every day to make a positive impact.
This ambition is driven by our purpose:
“To imagine and craft products that are good and wholesome for people, committed and respectful towards women, all while protecting the planet and its biodiversity.”
It shapes our vision, guides our projects, and brings meaning to our actions.
Mindful of the challenges ahead, we are committed for the long term to building a more responsible future.
Our mission
Our mission gives meaning to everything we do. It guides us, commits us, and brings us together. It is built on three fundamental pillars.
1. High standards of quality
A benchmark in premium tea, we place quality at the highest level, with products certified to ISO 22000 standards and certified organic by Ecocert.
2. Social commitment
Promoting French manufacturing and championing our local roots is a strong conviction, woven into the DNA of Kusmi Tea.
3. Environmental responsibility
We work to reduce our impact and actively contribute to preserving the environment and biodiversity.